

I mean defining “active users” is an inherently political choice in any metric. You’re ultimately choosing how to slice the data for analysis, so if you adjust your metrics on customers who only claim free games vs customers who actually spend money on the platform the data can tell completely different stories.
I suppose the point is, collecting the free games probably creates non-negligable costs for Epic, and how that looks on their released metrics is entirely up to how the data gets sliced








Many are in their 30s, some in their early 30s even. Most people have the first signs of aging come in their mid-late 30s, laugh lines, first few grey hairs, etc. It depends on the individual but ultimately most people will have minimal visual signs of age in their 30s. This isn’t trying to hide aging, this is something else entirely