I really don’t get it. I realize this is likely a me thing. I’ve never read any his comics. He doesn’t have any powers. He just shoots people. I think he shoots only bad guys, right? Seeing people get what they deserve is nice but you could also do that with a robot mech suit or giant green imaginary weapons or laser beams from your eyes. I could go on. He wears all black, so he’s emo, and shoots people. I just don’t get it.
People have different tastes? I find Superman incredibly uninteresting most of the time. I get why people like him, and if it floats their boat I’m happy for them but it ain’t for me.
Punisher is basically just “what if Batman had less of a moral code, and wasn’t a billionaire in his off time.” That’s got the potential to be an interesting character, even if it’s not for me personally.