Concorde only flew 2 routes; NYC to London and NYC to Paris so in exchange for training pilots and engineers and securing supply chains for the aircraft you got a tiny return on investment. BA also kept a spare aircraft permanently parked in New York that could step in if there were any problems with the primary craft, another significant expense.
Installing lie flat beds and suites in standard jumbo jets provided similar profits with way fewer headaches.
Concorde only flew 2 routes; NYC to London and NYC to Paris so in exchange for training pilots and engineers and securing supply chains for the aircraft you got a tiny return on investment. BA also kept a spare aircraft permanently parked in New York that could step in if there were any problems with the primary craft, another significant expense.
Installing lie flat beds and suites in standard jumbo jets provided similar profits with way fewer headaches.