The Epic First Run programme allows developers of any size to claim 100% of revenue if they agree to make their game exclusive on the Epic Games Store for six months.
After the six months are up, the game will revert to the standard Epic Games Store revenue split of 88% for the developer and 12% for Epic Games.
I know so many people call those situations a “mess”, but I’m still in favor of it: Each potential service option keeps the other in check through competition. I only get to use so many streaming services for so cheap because they’re lowering their prices in a bid to seem more appealing than the others. When it comes to game stores, their unique features (like say, Xbox’s game pass) can make them more compelling.
Granted, 90% of that last argument has just been “Steam has Xfeature, and YStore doesn’t…so I prefer Steam”